Early forcing trial: harvest early without heating
De Kwakel, April – To determine which cut hydrangeas from breeder HBA are suitable for season advancement, HBA is conducting a so-called “early forcing trial.” The trial includes all HBA cut varieties, along with several numbered selections. “The results are quite interesting,” says breeder Niels Arts. “We’re investigating which HBA varieties can be harvested early, […]
SAVE THE DATE: JUNE 11, 2026 HBA HYDRANGEA NIGHT
De Kwakel, April – We are looking forward to the Flower Trials 2026. During this event in week 24, HBA wil host the HBA HYDRANGEA NIGHT (by invitation only, registration required) on thursday evening, june 11. It may still be a bit early, but be sure to mark your calendar: Thursday, 11 June – Hydrangea […]
Trial at HBA: Growing Cut Hydrangeas Without Chemicals
De Kwakel, April – Breeder HBA in De Kwakel has started a hands-on trial this season together with five other companies, focused on growing cut hydrangeas without using chemicals. The goal is to make hydrangea cultivation more sustainable and to share the knowledge gained along the way. Partners in the trial include Glastuinbouw Nederland, Delphy, […]
SPRING IS IN THE AIR AT THE FLORA SPRING EXPO
De Kwakel, March – Agriom is getting ready for the brand-new Flora Spring EXPO by Royal FloraHolland. On March 18 & 19, you’ll find us at Aalsmeer Oost for two inspiring days full of spring vibes. Come visit us at stand C1 in Hall 1! We’ll be showcasing:Hydrangeas: Tabletensia, Diva fiore and other exciting novelties […]
HBA SHOWS EXCITING NEW HYDRANGAS FOR POT CULTIVATION AT IPM
De Kwakel, January – Martijn Kuiper, Jan ten Brinke and Jaap Stelder of HBA present a wide range of exciting new varieties at IPM.Stop by the HBA booth (Hall 1, B35) to see our latest introductions with your own eyes. Jaap Stelder, Jan ten Brinke, and Martijn Kuiper will be happy to tell you more […]
DEMBA ONCE AGAIN ACHIEVES 3 STARS IN 2026 EDITION TASTE AWARDS
De Kwakel, January – With great pride we share that our blueberry variety DEMBA has once again been awarded 3 Stars by the International Taste Institute in Brussels. After receiving the same prestigious recognition in 2025, this new award confirms the exceptional and consistent taste quality of DEMBA. DEMBA is a breeding product developed by […]
DISCOVER AGRIOM’S EXCITING NEW INTRODUCTIONS AT TRADE FAIR
De Kwakel, November 2026 – The FloraHolland Trade Fair will open its doors on November 4, 5 and 6. At the fair, Agriom will introduce several new varieties. Curious about our products? Jaap Stelder, Martijn Kuiper and Jan ten Brinke will be happy to update you at booth 6.14 during the Trade Fair 2025. Entrance […]
CLOUD HYDRANGEA BLOOMULUS WINS TASPO AWARD
De Kwakel, October – How fantastic to hear that Cloud Hydrangea BLOOMULUS has won the TASPO Award in the category ‘Flowers and Plants – Breeding or Concept of the Year’. This unique paniculata is the result of an inspiring collaboration between breeder HBA (Hydrangea Breeders Association), young plant producer KÖTTERHEINRICH | Hortensienkulturen, and Media Concept […]
BLOOMULUS NOMINATED FOR TASPO AWARDS 2025
De Kwakel, October – We are proud to announce that our brand concept Bloomulus has been nominated for the TASPO Awards 2025 in the category “Flowers and Plants: Breeding or Concept of the Year.” Cloud Hydrangea Bloomulus is the first and only paniculata series that is so compact and profusely flowering that it can be […]
PROMISING DAHLIA SELECTIONS IN KENYA
De Kwakel, October – The upcoming period, breeder Ilse Hagoort is heading to Limuru, Kenya, to visit the dahlia trials at Agriom’s selection garden. Together with her colleague Amos, she’s taking a close look at the latest dahlia selections from DBA, the Dahlia Breeders Association.,,There are definitely some real gems among them,” she says enthusiastically. […]