ASSESING COLOURFUL CROPS IN SELECTION GARDEN LIMURU, KENYA

De Kwakel, February 2025 – In the last week of January hydrangea specialist Sjoerd Ederveen and breeder Niels Arts visited Agriom’s selection garden in Limuru, Kenya. The two men evaluated all the cops at the trial garden and Niels made selections. On the whole the crops look very promising. Sjoerd finds it exiting to see how […]
NOW AVAILABLE: HBA CATALOGUE 2025/2026 POT AND GARDEN HYDRANGEAS

De Kwakel, January 2025 – Breeder HBA introduces the new catalogue 2025/2026 with the complete assortment of pot and garden hydrangeas. The catalogue also contains an overview of the paniculatas developed by HBA. Check it out! Visit the HBA-website www.hydrangeabreeders.nl for further information or download a version of the catalogue 2025/2026 here. You can also […]
HBA PRESENT AT TRADE FAIR IPM ESSEN GERMANY

De Kwakel, January 2025 – From Tuesday, January 28, to Friday, January 31, HBA will be present at the IPM trade fair in Essen, Germany. We warmly welcome you to visit our booth in Hall 1, B35. We are excited to showcase some potted hydrangeas from our assortment, including Code Rosé in a vibrant pink […]
HBA EXPANDS COMMERCIAL TEAM TO OFFER CUSTOMERS GREAT PRODUCTS

De Kwakel, January 2025 – Martijn Kuiper has been working as a commercial manager at breeder HBA in De Kwakel since January. HBA is part of the Agriom group. With Martijn’s arrival, the complete sales team at HBA now consists of three members. Initially, Martijn will focus primarily on commercial activities related to HBA’s potted […]
INTERNATIONAL TASTE INSTITUTE GRANTS DELICIOUS DEMBA THREE STARS

De Kwakel, January 2025 – Producer Onubafruit and breeder Agriom/FV Selections proudly announce that the blueberry variety DEMBA has been awarded the highest distinction by the International Taste Institute in Brussels. The jury, composed of internationally renowned top chefs, granted Demba 3 stars, classifying it as an extraordinary product. DEMBA received oustanding scores for taste, […]
ONUBA AND AGRIOM COLLABORATE IN EXTRA-EARLY BLUEBERRY PROGRAM

De Kwakel, December 2024 – At this moment the second degree cooperative Onubafruit started with its extra-early blueberry program which is developed in collaboration with Agriom. Onubafruit is one of the leading companies in the production and export of berries. At www.freshplaza.com an interview with Francisco Sánchez, manager of Onubafruit gives an interesting insight of […]
ENTHUSIASTIC REPORTS ABOUT LOVELY TEMPTATION IN ECUADOR

De Kwakel, November 2024 – Early October Jaap Stelder of Agriom visited several growers in Ecuador who are testing Lovely Temptation. ,,Lovely Temptation is a new variety of WAC International”, he explains. ,,It is a beautiful, bright red, large-flowered rose that does not turn black under high UV exposure. The initial reports, that I’m hearing, […]
HBA INTRODUCES CLOUD HYDRANGEA BLOOMULUS

De Kwakel, November 2024 – Breeder HBA presents Cloud Hydrangea BLOOMULUS, thé innovative novelty in the Hydrangea paniculata assortment. Characteristic for the BLOOMULUS series are the cloud-like flower heads. The series will be offered in three branded pot sizes: 14 cm, 18 cm and 23 cm, with special emphasis on the 14 cm pot size. […]
HBA PANICULATAS ARE PARTICIPATING IN CONSUMER VALUE TEST

De Kwakel, August 2024 – HBA has registered 6 different paniculatas (Pandalus, Pandria, Panflora, Pansana, Pantera and Pantheon) for the Quality Garden Hydrangea Benchmark 2024. The paniculatas are submitted by HBA partner Kötterheinrich. The benchmark is being conducted by the Post Harvest Knowledge Center of Royal FloraHolland (RFH). From week 28 onwards, plants were tested […]
TABLETENSIA BY HBA ON CULTIVATE’24, COLUMBUS, OHIO, USA

De Kwakel, July 2024 – From July 13th to 16th, the Cultivate’24 trade show will take place in Columbus, Ohio, USA. Together with the Canadian company Aldershot, HBA will present at the show, booth number 172, hall A. Specially highlighted is Tabletensia. This true multiflora hydrangea blooms on every side shoot, has a compact shape, and […]